Hi, I’m Joy Sullivan, owner of ENJOY.

ENJOY. is the product of years of creative inspiration, dedication, and a lifelong dream. My passion lies at the intersection of well-crafted, stylish, ethically made goods and a shopping experience you can feel good about from every angle.

ENJOY. is a boutique clothing, accessory, and gift shop, proudly specializing in ethically and sustainably made goods. We’re adjacent to Shelburne Falls’ famed Glacial Potholes, tucked amongst various galleries, restaurants, and coffee shops, with beautiful views of the river and just a few blocks from the gorgeous Bridge of Flowers.

Visit ENJOY.

Located on the Deerfield River in Shelburne Falls